Samsung Galaxy S26 launch live: The Galaxy S26 series is here, plus Galaxy Buds 4 and tons of exciting new One UI features

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Comparing the Samsung Galaxy S26 Plus side-by-side with the Galaxy S25 Plus

(Image credit: Derrek Lee / Android Central)

T-Mobile isn’t the only carrier willing to give you a free Galaxy S26 without a trade-in. Verizon’s preorder deal will also land you a FREE Samsung Galaxy S26 Plus when you add a line with the Unlimited Plus or Unlimited Ultimate plan.

That’s $1,099.99 of promo credit over 36 months! No trade-in is required, just be prepared to pay that $40 activation fee when you go to preorder.

Galaxy AI on stage at Samsung Unpacked 2026

(Image credit: Android Central)

Although the Galaxy S26 series stole most of the limelight during yesterday’s Unpacked event, the reveal of the Samsung Galaxy Buds 4 and Galaxy Buds 4 Pro has been turning a lot of heads. Unfortunately, the deals on the wireless earbuds (slated for release on March 11th) have been pretty lackluster so far, usually just giving shoppers a $20 or $30 gift card when they preorder. That said, if you’re planning on preordering a Galaxy S26 phone in addition to the earbuds, we have one hack that you should keep in mind.

Samsung Galaxy S26 display

(Image credit: Derrek Lee / Android Central)

We’ve seen a lot of great Galaxy S26 preorder deals since the phones were revealed yesterday, but no offer has impressed me more than the T-Mobile promotion that gets you a FREE Galaxy S26 Ultra when you add a line with the premium Experience Beyond plan. That’s $1,300 of promo credit, no trade-in required.

Of course, T-Mobile’s Experience Beyond tier isn’t exactly cheap, but you get a lot of premium extras to make the monthly cost worth it. It’s not for everyone, but if you want to grab one of the world’s best unlimited plans AND best Android phones in one fell swoop, this deal offers some outstanding value.

Need other accessories? Samsung has a ton of custom cases, and if you’re pre-ordering the Galaxy S26 series, you get plenty of great trade-in deals. Samsung is giving $900 if you’re upgrading to the S26 Ultra from the Galaxy Z Fold 7 or last year’s S25 Ultra, and $800 if you’re switching from the S24 Ultra — there are dozens of other upgrade options available.

Similarly, Samsung has up to $700 in trade-in deals if you’re buying the Galaxy S26 or S26+. Honestly, if you’ve decided to get the phones, pre-ordering the devices is the best bet to score decent discounts on the entire range — and you get additional credit towards buying earbuds or cases.

With the Galaxy S26 series not including magnets, you’ll need to buy a case if you want to take full advantage of Qi 2 charging tech. Thankfully, there’s no shortage of brands that sell cases and accessories, and UAG is a decent choice if you want rugged cases with standout protection that look good. The brand’s Civilian cases in particular look great, and they’re available in vibrant colors.

With the Galaxy S26, S26+, and S26 Ultra now official, it’s time to talk about what it’s like to actually use the devices. We went hands-on with the Galaxy S26 series, and what’s immediately evident is that the standard Galaxy S26 is a little bigger than last year — that’s down to the 6.3-inch panel. Thankfully, it gets a bigger battery as well, and that should allow the device to last a full day.

An official lifestyle image of the Mous Limitless wood case for the Samsung Galaxy S26 Ultra

(Image credit: Mous)

Samsung Galaxy S26, S26 Plus, and S26 Ultra

(Image credit: Derrek Lee / Android Central)

The Samsung Galaxy S26 Ultra on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

Specs for the Samsung Galaxy Buds 4 and Buds 4 Pro as seen on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

The new Galaxy Buds 4 Pro design at Galaxy Unpacked February 2026

(Image credit: Android Central)

Galaxy S26 and S26 Plus specs and prices on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

Galaxy S26 Ultra specs and price at Galaxy Unpacked February 2026

(Image credit: Android Central)

The new Super Steady video option on the Galaxy S26

(Image credit: Android Central)

Samsung's live streaming equipment for Galaxy Unpacked February 2026

(Image credit: Android Central)

Nightography video at Galaxy Unpacked February 2026

(Image credit: Android Central)

Samsung upgraded the lenses on the telephoto and main cameras, as seen on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

Miles Franklin on stage at Galaxy Unpacked February 2026 demoing the new Privacy Display feature

(Image credit: Android Central)

The new Privacy Display on the Samsung Galaxy S26 Ultra dimming a notification so it can't be seen from an angle

(Image credit: Android Central)

Snapdragon 8 Elite Gen 5 CPU on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

Sameer Samat on stage on Unpacked February 2026 to talk about Samsung and Google's latest partnerships

(Image credit: Android Central)

Galaxy AI on stage at Samsung Unpacked 2026

(Image credit: Android Central)

Now Nudge giving someone a context-sensitive button to add an event to a calendar

(Image credit: Android Central)

The upgraded Galaxy AI-powered Bixby at Unpacked February 2026

(Image credit: Android Central)

Call summaries on the Galaxy S26 series as shown on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

Agentic AI phone announcment at Galaxy Unpacked February 2026

(Image credit: Android Central)

Samsung Knox on stage at Galaxy Unpacked February 2026

(Image credit: Android Central)

TM Roh on stage at Samsung Galaxy Unpacked February 2026

(Image credit: Android Central)

It’s that time — if you’ve been waiting for the Samsung Galaxy S26 series, One UI 8.5, or the Galaxy Buds 4 series, the wait is over. Samsung’s Galaxy Unpacked video event is happening now in San Francisco, California.

Don’t worry, if you’re following along at home, you can tune in via a YouTube livestream. We’re still bringing you live updates as Samsung reveals its announcements, so stay tuned!

Show is nearly about to start and Managing Editor Derrek Lee is on the ground !

Derrek Lee's Android Central press badge for the Samsung Galaxy Unpacked event on February 2026

(Image credit: Android Central)

What I really want to know is if Samsung and third-party retailers will throw in a free gift card with a Galaxy S26 pre-order. The credits, trade-in promotions, and storage upgrades are all nice, but an extra gift card is the icing on the cake.

If you’re planning to buy the Galaxy Buds 4 or Galaxy Buds 4 Pro along with the Galaxy S26, the trick is to order the phone first and wait to get the earbuds with the free gift card. Here’s to hoping early Galaxy S26 buyers get rewarded with some sweet freebies.

Best Buy’s offer is also intriguing for another reason. Sure, the $30 reservation credit and the maximum $1,100 trade-in credit are major selling points.

What caught my eye, though, is the subtle confirmation that Best Buy will give buyers “double the storage with pre-order.” If you’ve followed Samsung launches before, you know that free storage upgrades are the norm during the pre-order window. However, something’s different this year.

Samsung is rumored to upgrade the Galaxy S26 and Galaxy S26 Plus to 256GB of base storage. If that turns out to be the case, Best Buy’s free storage upgrades would be massive. Instead of upgrading you from 128GB to 256GB, they would upgrade you from 256GB to 512GB. Talk about future-proofing.

Do you need to buy new Samsung earbuds if you plan to snag a new Galaxy S26? No, definitely not. There are an assortment of other compelling options available, with the brand-new Sony WF-1000XM6 earbuds at the top of the list. The recently-refreshed Bose QuietComfort Ultra Gen 2 earbuds aren’t far behind, either.

Those that are planning a pre-order immediately following the Samsung Galaxy S26 launch probably don’t want to go into their purchase without all the details. Luckily, we know a fair bit about the preorder deals and promotions Samsung might offer for the Galaxy S26.

Samsung is teasing up to $900 enhanced trade-in credit when you take advantage of the reservation offer, but that’s not even the best Galaxy S26 deal. Best Buy might have given us an early look at the true Galaxy S26 preorder promotions, as the big box store is advertising up to $1,100 in trade-in credit for the upcoming smartphones.

Last Call for the $30 Credit!

As a reminder, the Galaxy Buds 3 and Galaxy Buds 3 Pro were released in July 2024, but the launch was anything but smooth. Samsung took criticism for the Buds 3 series design, which felt quite similar to AirPods. More importantly, early buyers encountered worrying quality control issues, prompting Samsung to suspend deliveries of the earbuds while it sorted out the problems.

With that history in mind, Samsung needs to get the Galaxy Buds 4 and Galaxy Buds 4 Pro launch right. While not everyone may like the rumored redesign, Samsung might finally beat the Apple lookalike allegations. The simpler Galaxy Buds 4 Pro design rumored to remove the LEDs from the prior generation might result in fewer QC problems. That’s the hope, at least.

Samsung is already gearing up for the Galaxy Unpacked event by updating some of its apps in advance of the expected One UI 8.5 launch. Galaxy Wearable app version 2.2.68.26010761 is rolling out now in Korea, with more regions likely to follow, according to a post on Samsung’s community forums.

The upgrade is a big one — Samsung’s release notes state this app version adds support for the Galaxy Buds 4 and Galaxy Buds 4 Pro while updating the design to meet One UI 8.5 user experience styles. It’s an early combination that yes, we’re getting new Samsung earbuds, if there was any doubt.

It all comes back to the Qualcomm Snapdragon 8 Elite Gen 5 expected to power the Samsung Galaxy S26 in select regions. Qualcomm’s latest mobile platform is even faster than the groundbreaking Snapdragon 8 Elite in the Galaxy S25 series, but it also runs hotter.

If you’ve been paying attention to Samsung’s leaked color names from this morning, you might have noticed something missing. The word “Titanium” is nowhere to be found.

That’s because Samsung is rumored to be switching to a new “Armor Aluminum 2.0” frame for the Galaxy S26 series. Some reports from Korea suggest the move back to aluminum is driven by better thermal management and lighter weight compared to the titanium used in the S25 Ultra.

Samsung is clearly banking on the Exynos 2600 delivering for the Galaxy S26 series. It’s not just about reducing reliance on Qualcomm, but also because the company is rumored to use the same chip in this year’s flip-style foldable, the Galaxy Z Flip 8. A strong showing here could give Samsung the confidence to move more of its premium devices to in-house silicon.

Here in Chicago, when the White Sox were on their way to win the 2005 World Series, there was a “Blackout” night. Basically, everyone wore black to the game. It was harrowing for the enemy team (Houston Astros). Samsung might have a blackout version of the Galaxy S26 Ultra coming this year. I’m not sure if it’ll be for launch or sometime after. To be honest, I’m not even sure this is happening—but it should. The blackout version would see the dark colorway wrap over the typically silver metal sides.

With Samsung, we’re almost certain to see new Galaxy AI features alongside One UI 8.5. The company has already shown an updated version of Photo Assist that lets you perform multiple generative AI edits without saving each step, but there is likely much more coming.

We’re also hearing about a new AI-powered notification summary feature. Samsung has reportedly been working on this for some time, and it is expected to function similarly to Pixel’s notification summaries, giving you a quick overview without opening each alert.

Among the smaller things, will Samsung finally improve the fingerprint sensor on this year’s Galaxy S26 Ultra?

Top-down view of the Galaxy S25 Ultra back

(Image credit: Andrew Myrick / Android Central)

One area where Samsung may have improved this year is camera post-processing. A recent leak from reliable tipster @UniverseIce on X claims Samsung has adopted a new noise reduction algorithm for its cameras.

According to the leaker, photos with skies no longer show visible banding or “fault lines,” instead producing a smoother blue gradient. It’s still too early to judge, but if true, this suggests Samsung has refined its image processing.

It wouldn’t be a Samsung launch without a little Exynos drama. Samsung is once again using the Exynos 2600 in the base Galaxy S26 and Galaxy S26 Plus across many global markets. The company is making bold claims about the new chip, highlighting its 2nm architecture and significant CPU performance gains.

Chips debate aside, one thing I’m genuinely looking forward to on the Galaxy S26 Ultra is the upgraded primary camera. The 200 MP main sensor is rumored to get a wider f/1.4 aperture, which should let in significantly more light and result in better low-light shots and more natural bokeh. The big question is whether Samsung can finally match the Chinese competition this time?

If you’re considering the standard S26 or S26 Plus, though, do not expect major camera hardware changes. Both are rumored to retain the same 50 MP main, 12 MP ultrawide, and 10 MP 3x telephoto setup from the S25.

That is honestly a bit disappointing, so we’ll have to see if updated ISPs and processing make any noticeable difference.

Angled view of the Galaxy S25 Ultra face-down

(Image credit: Andrew Myrick / Android Central)

Speaking of cases, you don’t even have to wait for Samsung to officially launch the devices. Dbrand is already taking orders for its skins, cases, and screen protectors for the entire Galaxy S26 series. Not only does this confirm the design of the smartphone series, but if you’re planning to pick one up, you might as well secure your accessories now.

It’d be unfair not to bring up the Qi2 situation. Samsung is reportedly increasing wireless charging speeds to 25W on the Galaxy S26 Ultra, while the base S26 and S26 Plus are said to go up to 20W. It’s clear that Samsung is doing everything it can to make the S26 series “Qi2 Ready,” but we are still missing built-in magnets across the lineup.

We’re now just a couple of hours away from Unpacked, so it feels like the right time to share some editorial thoughts. First up is the rumored charging speed bump on the Galaxy S26 Ultra. Is 60W fast charging really going to be enough? While it’s a clear upgrade over the 45W we’ve been stuck with for years, it still trails the 80W to 100W speeds that have become standard on many Chinese flagship phones.

This event isn’t just about the Galaxy S26, with Samsung slated to roll out the Galaxy Buds 4 and Buds 4 Pro as well. Samsung tends to do a decent job with its buds, and the Buds 4 should get considerable upgrades this time around, including head gestures. Basically, you’ll be able to shake your head or nod to trigger actions, such as taking calls, dismissing alarms, notifications, and reminders.

Software is a major part of a device. You could argue it’s the entire phone itself. We’ve known that One UI 8.5 is expected to play a massive part in today’s launch, but did you know Samsung’s been fueling it with more speed? Supposedly, that’s what early Galaxy S26 users are going to witness. A “smoother,” more “responsive” Galaxy S26 might await you with One UI 8.5. So, I’d reserve right now, before the event.

Samsung One UI Update

(Image credit: Source: Android Central)

The Now Bar was an interesting addition to Samsung’s Galaxy S25 series. If you’re familiar with Google’s Pixels, it’s kind of like At a Glance. Samsung might look to separate itself by offering more with the Now Bar in One UI 8.5. Some leaks claim that the Now Bar could provide information on missed calls. If you’ve missed one or several calls, the Now Bar would display the appropriate icon alongside the number of calls missed.

If you forgot Bixby existed, I wouldn’t blame you. I did, too. There’s been nothing really attention grabbing about the assistant in a while. There was one major update for it, which, looking back, seems like the start of Samsung paying attention. Now, where we’re at are reports that the company could empower the AI with Perplexity. This won’t be something for all of Bixby’s services, as Perplexity’s intelligence might only impact its real-time searches online. Nothing’s been confirmed by Samsung yet. But, hey, Unpacked is almost here.

Waking Bixby up with a "Hi, Bixby" voice prompt on a Samsung Galaxy S24 Ultra

(Image credit: Nicholas Sutrich / Android Central)

Regardless of whether prices go up or stay the same, you still have a few hours to reserve your Galaxy S26 before the event begins. This does not mean paying for the device right away. You’re simply reserving your spot to place an order later, and Samsung is offering a $30 discount along with improved trade-in offers for doing so.

It’s essentially just filling out a form with your name and email address, and you don’t need to enter any card details. If you are even slightly interested, or know someone who is, I would strongly recommend reserving the Galaxy S26 now before the launch kicks off.

A light blue Samsung Galaxy S25 Ultra

(Image credit: Nicholas Sutrich / Android Central)

Let’s talk pricing. With Apple keeping prices steady for the iPhone 17 lineup, will Samsung feel pressure to do the same with the Galaxy S26 series? Component costs, especially memory and chipsets, have been rising, so Samsung is walking a tightrope between margins and staying competitive.

A light blue Samsung Galaxy S25 Ultra

(Image credit: Nicholas Sutrich / Android Central)

To recap, we’re expecting three models today: the base Galaxy S26 with a 6.3-inch display, the mid-tier Galaxy S26 Plus with a 6.7-inch display, and the massive 6.9-inch Galaxy S26 Ultra. There were earlier rumors about Samsung launching the Galaxy S26 Edge, but the company reportedly shelved those plans after the Galaxy S25 Edge failed to perform well, sticking instead with the standard Plus variant.

The front of the Samsung Galaxy S25 Edge.

(Image credit: Brady Snyder / Android Central)

The big day has arrived, and in just a few hours, Samsung’s first Galaxy Unpacked event of 2026 will begin. The Galaxy S26 series is set to be unveiled in San Francisco, and we couldn’t be more excited to see if Samsung has any late surprises.

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